By Glossy Magazine


‘Ibiza Darling’ is an easy to use travel and beauty app. A glam squad of experts have been available since June 2017.
Louise Maxwell is an internationally renowned award-winning makeup and hair stylist (Amal Clooney being one of her hair clients) and one of the most in-demand experts in Ibiza. She has won the prestigious British Hairdressing Awards twice, and following a super-successful career in London, she decamped to Ibiza in 2005. Since then, she’s established herself as Ibiza’s best connected and most-wanted expert on the island in terms of hair and beauty, and top of the list to book each season for every A- lister, agent and influencer in the know.

This summer, Louise launched ‘Ibiza Darling’. A brand new free app for on-island pampering and wellbeing. Simply download the app and discover a glam-squad of Ibiza’s premier makeup and hair experts, nail technicians, eyelash extension specialists and spray tanners, as well as wellbeing and pampering therapists. Within seconds you can book an express manicure or party make-up appointment at your hotel, villa or yacht, and pay in advance online so that no money needs to change hands. Perfect for weddings, parties or holidays.

Louise has worked with numerous celebrities and brands throughout her career, from Stella McCartney to Lily and Lionel, and from Mimi Holiday, to MTV, as well as the island’s jet set, including Jade Jagger, Cindy Crawford and Amal Clooney. She is also an expert in bridal makeup and hair, and has worked with many of the world’s top photographers (including Bryan Adams) and editorial publications including Grazia, Sunday Times Style and Conde Nast Traveller.

Her ability lies in creating elegantly undone looks with a rock n roll edge and she spends her summers hopping from luxury villa to sleek super-yacht to style her private clients with regular trips to London in between. Indeed, Maxwell’s service is so sought-after that she launched The Ibiza Collective – a personally cherry-picked collection of high-end hair and beauty professionals from around the globe to meet the ever-increasing demand on the island.

Louise has an unerring eye for detail and the subtle, edgy take on the natural look that has become her signature.

“My focus is always on sexy, slightly ‘undone’ hair” she says. “It’s about creating looks that work with a person’s individual style and have an organic feel.” – Louise Maxwell

“Louise looks after all my VIP and celebrity clients, who all love her – and I’m lucky enough to claim her as my own personal stylist too.” – Serena Cook, founder, Deliciously Sorted


This summer Louise is also making available a very special new Ibiza shoot (or holiday) location at Casa Yasmina, her stunning Moroccan-inspired villa situated on the North-West of the island.
The villa sleeps ten, with four spacious bedrooms and four bathrooms plus a separate self-contained apartment. Louise renovated, restored and designed the interiors herself over many years and the result is stylish and modern but with a relaxed tranquil Balearic aura. Gorgeous rustic windows have been carved into the walls of the property looking out onto the rural farmed land surrounding the villa, complete with a resident flock of sheep who pop in to say hello some- times. There is a beautiful sun terrace adjacent to the kitchen to watch the sunset from and an azure pool has views over the countryside and is surrounded by an oasis of walled tropical gardens. There is high speed FIBER Wi-Fi, 4K TV with all channels, outside speakers and a dock for iPods.




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