London has no shortage of hotels, but few approach the city with quite the same playful confidence as nhow London. The hotel’s bold aesthetic challenges convention and celebrates individuality, with a ‘Punk London graffiti’ design concept. When you step inside, it’s clear this is not a hotel that plays it safe. Chic lighting, saturated colours and playful references to British culture sit alongside tongue-in-cheek details. From oversized chess pieces to a reimagined royal guard, complete with pink accents and modern swagger – and Big Ben depicting a space rocket. The lobby is a masterpiece.
This design philosophy extends across the nhow brand. Each nhow hotel is unique, with its interiors shaped by the city it calls home. The brand draws inspiration from local culture, creativity and attitude, ensuring no two nhow properties are the same, whether you’re in London, Milan, Amsterdam or any other country where a nhow hotel resides.
The 190 vibrant, unique bedrooms at nhow London are of a calmer design than the visual drama of the public spaces (apart from the regal artwork in the bathrooms!), thoughtfully designed and generously sized, they balance comfort with character, featuring statement graffiti artwork and lighting that shifts effortlessly from day to night. Many rooms boast expansive windows overlooking the skyline of north and east London. Glass cut tumblers, bone China tea pots, Dilmah tea, designer furniture, bespoke toiletries, and of course, incredibly plush, comfy beds complete the offering.
Dining and socialising are central to the nhow experience. The hotel’s bar and ‘GUILTY restaurant’ spaces double as creative hubs, attracting a mix of guests and locals. The menu is British, and the cocktail list mirrors the hotel’s playful personality – ideal for relaxed evenings or informal meetings that feel anything but corporate. Whatever your ‘guilty’ pleasure, you won’t be disappointed.
For travellers, the location is a major draw. Exmouth Market, with its independent eateries, is a short walk away, as are the galleries and design studios of Clerkenwell. King’s Cross has evolved into one of London’s most exciting cultural destinations, offering Regent’s Canal walks, Granary Square, Central Saint Martins and a growing food and drink scene. With excellent transport links close by, the City, Soho and the West End are all within easy reach.
Bold without being brash, nhow London delivers a confident, design-forward take on luxury. For travellers drawn to creativity, individuality and hotels with a strong point of view, it offers a stay that is unmistakably, and unapologetically, London. A relatively young hotel, at just 6 years-old, a nhow London stay is like being part of a unique experience. The lobby with its eye-catching art is a great place to sit and catch up with work, the London underground gym includes seven machines to help keep you stay in shape, or bikes are available to hire from reception. A lovely hotel with a laid-back vibe, great food and drink offering, and friendly, helpful staff. What more do you need from a city hotel?
nhow London
Macclesfield Road 2 / EC1V 8DG / London / Tel: (0)20 3907 8100
www.nhow-hotels.com/en/nhow-london
Instagram: @nhowlondon
By Beverley Uddin-Khandakar
